Marjorie Lecerf
Associate Professor, Ph.D. -
Head of the Master in cross-border business administration
Head of the Bachelor in International Business
Université de Strasbourg
HuManiS (EA 1347)
Courses Taught
Managerial Economics
Research Topics
Managerial Economics
Experiences
LNI Formation, Co-founder of the company, Paris, France
Consulting in internationalization strategy, cross-cultural management methods and knowledge management in Germany, South Africa and France
Sybaweb Internet and telecommunication, Project assistant, Cape Town, South Africa
Led an internationalization project for a leading IT company
Academic Articles - Other Journals
"Petites et moyennes entreprises, un avenir mondial prometteur " , Ressources Humaines et Management , juin 2007
"Internationalisation de l'économie et PME: situation et intégration " , Rapport OSEO , 2007
Research Books
Les petites et moyennes entreprises face à la mondialisation , L'Harmattan, PARIS, 2007,
Papers presented at academic association conferences (Last years)
"Mesure de l’impact des dispositifs de soutien des pouvoirs publics en matière d’internationalisation des PME françaises.", Congrès International sur la TPE / PME , Mexique, Guadalajara, 2011,
"The internationalization of SMEs: Emergent perspectives
SECTOR ANALYSIS OF THE PUBLIC LEVERS OF THE ISME", 2nd Congrès International iPME , Inde, 2011,
"Drivers to SMEs’ internationalization", International Federation of Scholarly Associations of Management. IFSAM , PARIS, 2010,
"Etude empirique des leviers de l'internationalisation des PME françaises ", Congrès iPME , 2010,
Other Conferences/Other Presentations (Last years)
"European Union and Chinese economic regulation", FP 7 meeting, University of Cork , Dublin, 2007,
"Impact of the Euro on French business", International Management, Grenoble Ecole de Management , Grenoble, 2007,
"Globalization and companies internationalization strategy", International Management Institute, RWTH University , Aachan, 2005,
Doctoral theses completed
LES PETITES ET MOYENNES ENTREPRISES FACE
A LA MONDIALISATION , PARIS I PANTHEON SORBONNE, 2006
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